It’s not what you sell your company for—it’s what you keep.

Explore whether an Employee Stock Ownership Plan (ESOP) could help you preserve your wealth, protect your culture, and exit on your terms.

Why Consider an ESOP?

For owners who’ve built something special, the idea of selling to private equity or a strategic buyer can feel like a betrayal of everything that made the company great. An ESOP may offer a better way—allowing you to:

  • Access liquidity

  • Reward your employees

  • Preserve your company’s culture and values

  • Potentially eliminate corporate income taxes

  • Exit gradually or fully—on your own terms

Find Out if You Qualify

What People Are Saying

“Perpetuate stood shoulder to shoulder with us through every step of the ESOP journey. They had the chance to re-trade the deal, but they didn’t. That integrity is rare — and it gave me full confidence that we chose the right partner.”

— Steve Bock (Founder, Subsentio & C12 Member)

“For us, transitioning to an ESOP wasn’t just a business decision, it was obedience to the Lord’s guidance. Perpetuate helped us structure it in a way that blessed our employees with ownership while protecting the mission and vision of our company.”

— John Houston (Founder, John Houston Custom Homes)

“What I appreciate about Perpetuate is that they provide a Kingdom path when most founders only see worldly options. They create exits that protect culture, care for employees, and honor the values that built the company in the first place.”

— Buck Jacobs (C12 founder)